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New Era
Rewards

The most exciting way to get insider access and perks from New Era
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Rewards & Benefits

Exclusive 500 Limited Edition Caps Drop

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Rewards & Benefits

Discounts on premium collections

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SHARE CHALLENGE

Share about your recent purchase and win

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CASH-IN REWARD

Get rewarded with new collection caps

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Earn

Rewards

Offers

Awards

Account

stay engaged to earn
 VIP Drop Access Exclusive Offers MLB All-Star Trip Festival Passes Access to Live Sports

+5

Scan to Register a new product you've purchased

Scan Now

+3

Tell us about your favorite Cap Styles and Teams

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  • 13d 6h

+3

Visit a Lids™️ Store and Check-In for an exclusive offer

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Win a VIP Trip to the 2023 MLB All-Star Game

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+1

Check out our latest Social Media Posts

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+3

Take our Historic Collection Quiz

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TODAY's

rewards

Exclusive Drop Access
Get these super rare styles before they are gone.
MLB Icy Pop Hat
The drip comes with the design. Brain freeze not included. The Icy Pop Collection is available in 59FIFTY’s, apparel and more.
Essentials by Fear of God
Unlock access and special offers this month only
MLB All-Star Game Tickets
Every Action you Take in New Era rewards gets you an entry to win

Bonus Content & Prize Unlocked

Claim YOUR NFT

+1

Learn about our Latest Eco-Friendly Innovations

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  • 8d 2h

+5

Share our latest Collection to earn

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Your Honors and Achievements

Your hard work has paid off! Click your New Era Tokens to learn about their special offers or access. 

Basketball
Platinum Collector

Gold Status Early Access
Level 6

Baseball
Platinum Collector

Platinum Early Access
Level 6

Football
Level 2 Collector

Win a VIP Trip to the 2023 MLB All Star Weekend

The most anticipated MKB event of 2023 is coming fast. We have your chance to win a VIP trip to experience All-Star Weekend in Seattle.

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get rewarded

Sweepstakes Reward

Exclusive 500 Limited Edition Caps Drop

Earn exclusive access to the upcoming New Era Cap Drop.

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Sweepstakes Reward

Clouds Collection

Cloud Collection Caps

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Mini Contest Reward

NBA Draft 2022 Rewards

NBA Draft 2022 Rewards

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  • 3d 4h

Instant Win Reward

Spotlight Series Giveaways

Spotlight Series Giveaways

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  • 3d 4h

Cash-In Reward

Discounts on premium collections

Lorem Ipsum Dolar

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  • 3d 4h
13026014_JACKET_MA1MX29961BN00_NEYYAN_BLUE_F_450x
13037887_HOODIE_NE96141MOLOR30015AA00_NEYYAN_DKG_F_450x
13026018_JACKET_MA1MX29961BN00_DETTIG_BLUE_F_450x
60194100_59FIFTY_M5950ALPHAD1_OAKATH_OTC_3QL_450x
13026022_JACKET_MA1MX29961BN00_BOSRED_BLUE_F_450x
13026023_JACKET_MA1MX29961BN00_ATLBRA_BLUE_F_450x
60226249_59FIFTY_ALPHA_NEYYAN_NOV_3QL_450x
13026032_JACKET_MA1MX29961BN00_LOSDOD_BLACK_F_450x
13037886_HOODIE_NE96141MOLOR30015AA00_NONLIC_DKG_F_450x
13026035_JACKET_MA1MX29961BN00_CHIWHI_BLACK_F_450x
13037889_HOODIE_NE96141MOLOR30015AA00_CHIWHI_DKG_F_450x
13037892_HOODIE_NE96141MBKKP29964AE00_NONE_BLK_A1_450x
13037890_HOODIE_NE96141MOLOR30015AA00_BOSRED_DKG_F_450x
13037895_JACKET_MA1MX29961BN00_NONE_BLACK_F_450x
13037891_HOODIE_NE96141MOLOR30015AA00_ATLBRA_DKG_F_450x
60226269_59FIFTY_ALPHA_NEYMET_NOV_3QL_450x
New Era
Which Style Fits You Best?
What is your favorite New Era collection?
Start Over

Check-In
to Unlock

As a New Era Rewards member, when you visit a Locker Room by Lids, you’ll get exclusive offers and rewards.

Find a store below then check-in once you’re there to unlock your exclusive offer.

Earn +3 for completing this challenge.

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You earned+3Points

Bonus Share +5
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  • 3d 4h

Earn {Reward Name Text} for completing this challenge.

Nice work!

You earned+250GoBucks

Bonus Share +250
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